The Regional Market

Santa Teresa - New Mexico

 The Santa Teresa regional market includes El Paso, Texas and Juarez, Mexico. This region is a hub for international manufacturing and transportation. For over 400 years, the area has served as a trade route for goods moving between what are today Mexico and the United States, as well as goods flowing east and west across this southern-most pass of the Rocky Mountains. Today, major markets such as Los Angeles, Phoenix, Denver, Dallas and Houston all lie within a day’s drive. New forces such as the North American Free Trade Agreement (NAFTA) continue to fuel trade into the next century.

This area is attractive for companies looking to take advantage of Mexico’s competitive labor rates, yet still enjoy a US standard of living. There is more value-added labor performed in Juarez than in any other border community. This is due to the area’s central location along the 2,000-mile U.S./Mexico border, and excellent highway, rail and air transportation access for distribution in the United States. Major competitor cities are San Diego/Tijuana and Laredo/Nuevo Laredo. Santa Teresa Industrial Parks are extremely cost competitive when compared with San Diego, both from a property value and a corporate and individual taxation standpoint. This area is advantageous when compared with Laredo and other border cities because its large population gives the region a quality of life advantage due to increased educational opportunities, housing options, entertainment choices and other benefits when compared with smaller border communities.